Can we please all come together and make a collective decision as an industry to stop saying that the real estate market is “crazy”? It’s not helping anyone.
When things are crazy, they’re out of control—and I don’t think that’s the message we want to communicate to our customers. Are “crazy” and “out of control” how you want your clients to view your workplace, business or industry—one that you’re supposed to understand?
The market is complex. The market is complicated. The market is competitive. The market is not crazy.
But guess what? That’s exactly why true professionals are needed now more than ever. Anyone can operate in a crazy market, but today’s market requires pros who are grounded and can apply the lessons they’ve learned while navigating these unprecedented times. Rapidly shifting markets like the one we find ourselves in now are what separate the winners from the hobbyists. The question you need to ask yourself is: Which one am I?